Sonar delivers enriched metrics user-friendly social and digital media monitoring and analytics tools that focus on local content.

We translate the platform’s visual look by implementing the imagery of a real “sonar technology”, using elements of grids, circles, and blue colors. The highlights of their Company Profile is Sonar being the high-tech and sophisticated world behind the data. The treatment that we use on this concept is using lines of Sonar’s blue as a supergraphic element. We also promote the interactivity of the Company Profile by designing it as one big envelope that needs to be opened and read, with flap shape being derived from the shape of a wave chart to represent data analytics. This is to give the reader a more unique experience while also maintaining a corporate and professional look.