PT BPR Mitra Harmoni - Brand Identity Development

Client PT BPR Mitra Harmoni
Project Brand Identity & Marketing Strategy Development
Scope of Work Branding, Marketing
Project Duration 6 Months

PT BPR Mitra Harmoni is a part of PT Sentra Modal Harmoni. In 2019, the client decided that it was time to rejuvenate their brand in order to be accepted by the younger Millennial generation.

For the client’s brand, we highlight the partnership between the Brand and its customer, represented by wing-shaped ribbons. The meeting points of the ribbons highlight the holistic solution that the client can deliver to its customers’ needs.

Other than PT BPR Mitra Harmoni, we also created the entire Mitra Harmoni line, including PT BPRS Mitra Harmoni and PT Mitra Harmoni Insurance Broker.

Related Portfolio

PT Duta Inti Daya Tbk – 2019

PT Barito Pacific Tbk – 2019

PT Fajar Surya Wisesa – 2019


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